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13 Ways to Use Social Media in Business

 

13 Ways to Use Social Media in Business

by Julie Rains on 16 October 2010

Photo: ilovebutter / Flickr

“Many businesses are struggling to generate new ideas that will produce incremental sales or replace sales lost to once viable but now irrelevant products and services. According to a recent survey, businesses are having "difficulty incoming up with new ideas to grow their businesses" along with troubles in "marketing and positioning themselves in a highly competitive market." (See the Survey of Small Business Success Index [pdf], sponsored by Network Solutions, LLC and Center for Excellence in Service at the University of Maryland’s Smith School of Business.)

Some business owners and their management teams wonder if social media may somehow be useful in connecting with customers, bringing about boosts in either real-life foot traffic or online visitor volume, and stimulating sales. But they’re not sure if they want to take the time to explore and leverage Facebook, LinkedIn, Twitter, etc. Half of those surveyed say that social media took more time than expected; many were concerned that this approach could backfire, allowing customers to criticize the business via the internet.”

For the full article follow the link bellow:

13 Ways to Use Social Media in Business | www.Wise Bread.com

Categories: Articles, Tips
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